Is This Zillow Ad Misleading?

Posted by admin under: Main Dec 23

This Zillow print ad appears in RISMedia’s December 2007 issue. We wonder if Zillow has evidence to show you will sell a house faster on it’s site than somewhere else. And to what are they comparing? Knowing Zillow’s reputation for transparency, we ask they back up their marketing claim with some data. Perhaps it’s only age old advertising puffery. Is it puffery David?

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Sunday, December 23rd, 2007 at 5:13 am and is filed under Main. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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Is This Zillow Ad Misleading?

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